Gearing up for Target’s new collaboration with fashion brand Marimekko, I thought it would be appropriate to bring out a piece I snatched up last year from Target’s collaboration with prepster brand Lilly Pulitzer. Known to dress elites such as Jacqueline Kennedy Onassis, and many socialites, the Lilly Pulitzer look consists of a Palm Beach feeling, bright colors, and a girly prep style. I wouldn’t call myself a diehard fan of all the styles this brand represents, but I do like it enough for me to be intrigued when I found out they were collaborating with Target to offer their designs at Target prices!
If you aren’t aware of the mayhem and excitement that goes on while Target has these collaborations, these are big events for fashion junkies like myself, who all want a bit of that ‘premium price’ fashion at more affordable prices. The day the collection was made available, I leisurely went into my local Target store in hopes to find a few cute dress pieces, but everything was sold out by the time I got there. Luckily I was able to find one of the dresses I had wanted hiding amongst some other clothes that was placed in the wrong section.
This coral dress is a perfect fit for spring moving towards summer. It moves well, fits well, and I love the print. It’s a fun, flirty dress that I can dress up or down, easy to accessorize, or makes a statement on its own by the great design. While I wouldn’t say it’s the best made top quality purchase, I was still happy to get a hold of one piece from this collaboration. Target’s fashion collaborations with fashion houses has had a reputation of being sold out quickly, causing chaos and a shopping frenzy. While I won’t be one to be lining up hours before the store opens to be the first to grab something from the collection, you know I’ll at least try during that day to stop by for the upcoming Marimekko for Target collection. From the look book I’ve seen, there are a few cute pieces I would love to have. You’ll have to check back and see if and what I was able to grab something from the collection. The Marimekko for Target collection is due to come out April 17. Will you be shopping this collection?